Common Website Mistakes Holding You Back
July 23, 2025
Your website is often the first place people go to learn about your business. If it’s hard to use or takes too long to load, it can turn people away before they get to know you.
Many small businesses and nonprofits face these common website mistakes. The good news is they’re usually easy to fix. Here are seven common ones so your site can work better for you.
1. No Clear Call to Action
What do you want people to do when they visit your site? Book a call? Send you a message? Sign up for your newsletter? If you don’t make it obvious, visitors will just leave, and that’s a missed opportunity.
2. Confusing Navigation
If visitors can’t find what they’re looking for quickly, they’ll get frustrated and leave. Keep your menu simple. Home, About, Services, Work, and Contact is usually plenty.
3. Outdated Design
If your website looks like it’s from the early 2000s, people might think your business is stuck in the past too. A fresh, clean look helps you come across as professional and trustworthy.
4. Not Mobile Friendly
Most people browse on their phones these days. If your site isn’t easy to use on a small screen, they’ll leave fast. Plus, Google loves sites that work well on mobile, so it’s good for your search ranking too.
5. Slow Loading Pages
Nobody likes waiting around. Big images, messy code, or slow hosting can drag your site down. If it takes too long, people will click away and find someone else.
6. Inconsistent Branding
Your fonts, colors, and photos should all look like they belong together. If your site feels all over the place, visitors might get confused or think you’re not that professional.
7. Hard to Find Contact Info
If people want to get in touch, don’t make them hunt for your phone number or email. Make it easy to find on every page so they can reach out without any hassle.